agency - Host Havas
art director - Shaun Thomson
producer - Anthony Martin
CGI & animations - Limehouse
SMART | INDEPENDENT | INTEGRATED PRODUCTIONS
Making food in CGI to look both real and delicious is not easy, especially when the brief comes from the maker of the product. Whilst it's something a food stylist would be hired for on a shoot, there's a huge amount of control and ability to replicate with CGI. We built the particulars around how it looks, feels and the sense of how it tastes all in CGI and into three fun animations.