Production - Louis & Co
Agency - 303 MullenLowe
Creative Director / Head of Art – Adam Whitehead
Stills Photographer – Jamie Macfadyen
Retouching, 3D and animation – Limehouse
SMART | INDEPENDENT | INTEGRATED PRODUCTIONS
Using some quick thinking skills the team helped Budget Direct catch a runaway trolly. Using 3D and retouching we created a realistic animation with sparks and flames coming off the trolley wheels along with movement in the characters. The animation was created with corresponding stills for the new campaign that ran alongside a TVC.
Tornado was the 2nd in the series and again a mix of rendered CGI leaves and BG elements comped for stills and animation.