image creation - Limehouse creative
agency - Host
producer - Ryan Swerdlow
SMART | INDEPENDENT | INTEGRATED PRODUCTIONS
Meet our new friend Ollie!
He was hired by bankwest to be the new fluffy face and feathered body of their business advertising.
He’s likeable, smart and quick-witted and has the business experience to boot.
Our Ollie was dreamt up by Host, born from our CGI maternity ward, and grew up to have a little bit of all of our personalities, with a dash of Stephen Fry’s dry humour and the business savvy of Mark Bouris.
He’s obviously an all native australian barn owl but has some real human traits and a personality and character all of his own.
Everything had to be created in 3D from scratch. We started by modelling a skeleton, then skin, fur and feathers, all individually placed, and finally his eyes and funky glasses… Along each step of the way, everything had to be connected and ‘rigged’ so that Ollie could be posed in a realistic manner.
In some executions this meant working out how a real owl with a wingspan 2-3 times the length of this body could be posed in to human-like stances.